Box Office

The release of *Land of Bad* by The Avenue, powered by Variance, is an interesting case study of a film that managed to gross $1.8 million on 1,120 screens, landing in the top ten for the weekend. The strong word of mouth surrounding the film is evident in the 37% jump in Saturday grosses from
Paramount’s Bob Marley: One Love had a strong opening day, raking in $3.85 million. However, the film experienced a significant drop of 73% on Thursday, which can be attributed to the high initial numbers on its opening day. The six-day opening estimate for the biopic directed by Reinaldo Marcus Green is around $35-38 million. Despite